How to Use Google Analytics for a Superior Marketing Edge

November 7th, 2019

Blogging and Social Media are powerful marketing tools all on their own. But throw Google Analytics into the ring, and you’ve gained the edge on your competition. How? Google Analytics delivers all the data needed to give you a superior marketing edge to knock out your competition. So here’s what it is and why you need to use Google Analytics for a knockout win in your real estate marketing!

Use Google Analytics for the Knockout Marketing Punch

What It Is and Why You Should Use It

If you’re a serious website owner, you should use Google Analytics to totally transform your online marketing strategy for the win. It’s one of the most popular web analytics tools for analyzing in-depth detail about the visitors to your website. You can track site performance, user behavior, and traffic data that matters.

Your business’s online presence is built through relationships developed by blogging and...

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The 7 Problems Real Estate Agents are Looking to Solve as Business Owners | A Coach's Perspective

This morning, I had eXp Realty LLC agent, Darren Sager based out of New Jersey reach out to me and ask what are the 7 common problems real estate agents are looking to solve as a business owners from my perspective as a coach. While this question can be challenging and a case by case basis with the number of real estate agents in the industry, there are some patterns that rise to the surface. These 7 common problems that I will address below are exactly the reason every agent should hire a coach, find their tribe, and engage in training that brings value to their business.

7 Problems Real Agents are Looking to Solve as Business Owners

  1. What lead generation method(s) do I engage in to grow my business? Without leads an agent will not have a business, and depending on their financial stability this can place an agent into a predicament of being out of the business almost as soon as they get in. I've often seen stats that show 80% that enter the industry will be out in a period of 6...
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Why You Need This Powerful Blogging Combo

June 19, 2019

Blogging is one of the most powerful marketing tools available to you as an entrepreneur. And social media packs a powerful marketing punch, too. Google Analytics is astounding for the data it collects about traffic to your website and where it’s coming from, better than a hound dog on a coon hunt. But even as powerful as each one of these marketing tools is individually, they pack an unbeatable punch when used together as a powerful blogging combo!

Punch One of the Powerful Blogging Combo

The Benefits of Blogging

When I tell people I write blog posts to market my clients’ businesses, journaling usually pops up in their minds. But blogging is much more than journaling. And it does so much more for a business. The benefits of blogging make it the most powerful marketing tool for every business owner, yes, every.

Here are 10 of them:

  1. Blogging connects you and allows you to network with likeminded people who share what you’re passionate about.
  2. It builds...
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What is the Importance of Blogging for Business?

May 2019

What is the importance of blogging for your real estate business?

  1. It drives traffic to your website
  2. Builds relationships with your buyers and sellers
  3. Demonstrates your authority and thought leadership in the real estate industry

Hands down, nothing is more vital to your inbound marketing strategy. It provides more opportunities, more bang for your advertising dollar, if you will, than any other marketing effort.

What is Search Engine Optimization?

Moz.com defines it this way: “SEO stands for Search Engine Optimization, which is the practice of increasing the quantity and quality of traffic to your website through organic search engine results.”

  • Quality of Traffic (visitors who are genuinely interested in what you offer)
  • Quantity of Traffic (the right people clicking through from those search engine results pages and more of it)
  • and Organic Results (traffic you don’t have to pay for)

The Importance of Blogging and SEO

There’s a whole lot to SEO,...

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